Beauty ingredients explained in plain English

A gentle, water-binding ingredient that helps keep skin hydrated and improves product feel without common irritation.

A gentle, synthetic humectant that helps hydrate the skin and improve product feel without common irritation concerns.

A gentle, synthetic humectant that draws moisture to the skin without common irritation.

A gentle synthetic humectant that hydrates the skin and improves the feel of cosmetic formulas without common irritation.

A gentle, synthetic humectant that draws moisture into the skin without the sticky feel of glycerin.

A gentle, water-attracting ingredient that helps keep skin hydrated without clogging pores or causing irritation.

A gentle, synthetic humectant that pulls water into the skin and improves the feel of your products without common irritation.

A gentle, semi-synthetic humectant that helps hydrate the skin without clogging pores, making it a good option for most skin types.

A gentle, synthetic humectant that draws moisture into the skin without the sticky feel of glycerin.

A gentle, synthetic humectant that draws moisture to the skin and helps other ingredients absorb better.

A gentle, synthetic humectant that draws moisture to the skin without the stickiness of glycerin.

A gentle, synthetic humectant that helps hydrate skin and improve product feel without common irritation risks.

A gentle, synthetic humectant that draws moisture to the skin without the sticky feel of glycerin.

PPG-69 is a gentle synthetic humectant that helps keep skin hydrated without clogging pores, but it offers no unique benefits over more common alternatives.

A gentle, synthetic humectant that draws moisture into the skin without the stickiness of glycerin.

A synthetic humectant that helps keep skin hydrated and improves product texture, but offers no unique benefits over more common alternatives.

A gentle, synthetic humectant that helps hydrate skin without clogging pores or causing irritation.

A gentle, synthetic humectant that attracts moisture to the skin without the sticky feel of glycerin.

A gentle, synthetic humectant that attracts moisture to the skin without common irritation or clogging.

A gentle, water-based extract that provides hydration and antioxidant protection, especially suitable for dry or sensitive skin.

A gentle, antioxidant-rich water that hydrates and soothes the skin without clogging pores.

A gentle, plant-based hydrator with antioxidant benefits, ideal for dry or sensitive skin types.

A gentle, water-rich humectant that hydrates and soothes skin with antioxidant support, ideal for sensitive or dehydrated skin types.

A gentle, antioxidant-rich plant water that hydrates and soothes skin without clogging pores.

Proline is a gentle, hydrating amino acid that supports skin structure and moisture retention.

Propanediol is a gentle, plant-based alternative to propylene glycol that hydrates the skin and helps other ingredients work better.

A gentle, modified collagen amino acid that helps hydrate and support skin firmness without irritation.

A gentle synthetic humectant that helps hydrate skin and improve product feel without common irritation.

Propylene glycol is a widely used, effective humectant and solvent, but it can be irritating for sensitive skin at high concentrations.

A gentle, water-attracting ingredient that helps keep skin hydrated and balanced without common irritations.

A gentle, natural humectant from South African protea flowers that helps hydrate skin, but research on its specific benefits is still limited.

A gentle, water-like ingredient from flowering plum fruit that adds light hydration and a touch of antioxidants, but lacks strong clinical backing.

Psicose is a gentle, natural humectant that helps hydrate skin and may offer antioxidant benefits, though research in cosmetics is still limited.

A gentle, hydrating seaweed extract that helps skin retain moisture and feel smoother.

A gentle, fermented ingredient that helps hydrate and soothe the skin while supporting a healthy moisture barrier.

A gentle, hydrating algae extract that may help soothe and moisturize skin, but research is still limited.

A gentle, hydrating blend that combines pumpkin's natural enzymes with beta-glucan's soothing power—great for a brighter, smoother complexion without harsh irritation.

Pumpkin fruit juice is a gentle, water-based hydrator with mild antioxidant benefits, but its effects are mostly from its water content and trace nutrients.

A synthetic ingredient that may help hydrate and support the skin barrier, but research is still early.

Quince fruit juice is a gentle, hydrating ingredient with antioxidant properties, but research on its skincare benefits is still emerging.

Quince fruit water is a mild, hydrating botanical water that can soothe and lightly moisturize skin, but it lacks strong clinical evidence for dramatic effects.

A gentle, plant-based hydrator that forms a light, soothing film on the skin to help lock in moisture.

A gentle, probiotic-derived ingredient that may help strengthen the skin barrier and improve hydration, though research is still emerging.

A gentle, yeast-derived peptide that helps hydrate and support the skin barrier, but research is still emerging.

Raffinose is a gentle, plant-derived sugar that hydrates the skin and feeds beneficial bacteria, making it a smart choice for sensitive or microbiome-focused routines.

Raffinose Oleate is a gentle, sugar-based ingredient that hydrates and soothes the skin, making it a promising option for sensitive or dry skin types.

A gentle, hydrating marine extract that may help soothe and protect the skin, though research is still emerging.

A gentle, multi-species red algae extract that helps hydrate and soothe skin while forming a light protective film.

A gentle, hydrating algae extract that helps skin retain moisture and may calm irritation.

A gentle, hydrating seaweed extract that helps soothe skin and support moisture retention without irritation.

A gentle, algae-derived humectant that pulls moisture into the skin and may help calm irritation.

A gentle, ocean-derived powder that helps hydrate and calm the skin, making it a good choice for sensitive or dry skin types.

A mild, plant-based water that provides light hydration and soothing benefits, ideal for sensitive or dry skin types.

A gentle, plant-derived humectant that helps hydrate and calm the skin, though research on its benefits is still emerging.

Rhamnose is a gentle plant-derived sugar that helps hydrate and lightly exfoliate skin, making it a good option for sensitive skin looking for mild renewal.

A fermented collagen ingredient that may help hydrate and condition skin, but research is still early and benefits are not yet proven in large human studies.

A gentle marine extract that helps hydrate and calm the skin, but research is still early.

A gentle, hydrating microalgae extract that helps skin retain moisture and defends against environmental stress.

A gentle, hydrating fruit water with mild antioxidant benefits, best for normal to dry skin types.

Ribose is a gentle sugar molecule that may help energize skin cells and improve hydration, but human research is still limited.